What is Alywillow’s 3Kings Formula?

Do you know why frankincense and myrrh were offered as gifts worthy of a newborn king? Across the ancient world, they were treasured for abilities believed to be nothing short of miraculous. And interestingly, modern laboratory research has observed effects that echo what our ancestors sensed so long ago. In scientific studies, especially in vitro (in the test tube), the compounds inside these resins have shown the ability to interact with cells in fascinating ways. Many researchers describe how specific components appear to support the body’s natural repair processes, and some even explore how these botanicals influence cellular pathways involved in damage response.

From a naturalist's perspective, many of us see this as science finally recognizing what ancient healers already understood. These plants carry a brilliance that helps the body find its way back toward balance. While we do not claim medical outcomes, we honor the long-held belief that frankincense and myrrh encourage restoration, renewal, and vitality in a uniquely profound way. This is why they were so revered—and why they remain so treasured today.

We believe our skin absorbs much of what is around us and what is applied to it. It's easy to see, from this perspective, how washing, moisturizing, and spritzing with nutrient-rich products like Alywillow can help your body function better.  Now, imagine using these plants on your body regularly and reaping the health benefits every day.

We've created a special formula honoring the first Christmas, called 3KINGS, made of a blend of Frankincense, Myrrh, and Amber (representing gold).  And we've added our 3KINGS Formula to our vegan bar cleansers and foaming cleansers, as well as to our new product, 3Kings Spritzer. Now, your body can absorb the benefits each time you wash! And since they are extra gentle and anti-aging, your skin will LOVE THEM!

Benefits of the 3Kings Formula

• Cellular Renewal: Supports the body’s natural ability to repair damaged cells, promoting smoother, more vibrant skin.
• Age-Defying Care: Naturally reduces the appearance of fine lines and improves elasticity for youthful radiance.
• Calming & Grounding: The soothing scent of frankincense and myrrh helps ease tension and quiet the mind.
• Scent: Earthy, resinous, warm, steadying. The fragrance of old temples and sacred nights—neither floral nor sharp, but uniquely grounding.

3Kings Products Available

• Bar Cleansers: Lye-free and sulfate-free, these gentle, plant-based bars cleanse and nourish face, body, and hair without drying or irritation.
• Upside Down Cleansers (UDC): Vegan liquid cleansers that double as body wash or shaving cream. Free from synthetics, alcohol, and harsh chemicals, they leave your skin silky and refreshed.
• Spritzer: Use it as a body spray, room spray, or shake, spray and inhale for more peace of mind. Use it during meditation, breathwork, or prayer for deeper connection. 

How Does the 3Kings Formula Work?

When you're using products with the 3Kings formula, your skin absorbs the beneficial nutrients of frankincense, myrrh, and amber through dermal absorption. Warm water opens the pores, allowing these botanicals to penetrate deeply - supporting healthy regeneration, improving tone, and enhancing the skin’s natural defenses. With continued use, your skin feels smoother, looks brighter, and your body carries the subtle, sacred scent of renewal.